Chiyambi

Mu makampani amakono ogulira zinthu, chitetezo cha ma CD ndi njira yofunika kwambiri yotetezera ubwino wa zinthu ndi ufulu ndi zofuna za ogula, makamaka m'malo okhudzana ndi thupi la munthu, monga chakudya, mankhwala ndi zodzoladzola. Ma CD osakhala abwino kapena osinthidwa angayambitse kuipitsidwa kwa zinthu, kuwonongeka komanso ngakhale kuyika pachiwopsezo thanzi la ogula, chifukwa chake,Ukadaulo wopaka zinthu zosawonongeka wakhala njira yofunika kwambiri yofufuzira mumakampani.

Monga zinthu ziwiri zodziwika bwino zopakira, mabotolo apulasitiki ndi mabotolo agalasi ali ndi ubwino ndi kuipa kwawo m'mabotolo agalasi odziwika bwino omwe amawonongeka. Mabotolo apulasitiki nthawi zambiri amapangidwa kuti akhale mabotolo agalasi odziwika bwino chifukwa cha kulemera kwawo kopepuka komanso kupendekera, pomwe mabotolo agalasi amadalira njira yophimba chifukwa cha kuuma kwawo kwambiri komanso kutseka.

Kuyerekeza kwa Ukadaulo Wotsutsa Kusokoneza Zinthu

1. Ukadaulo wa magalasi owoneka bwino

Mabotolo agalasi amagwiritsidwa ntchito kwambiri popanga mankhwala apamwamba, mowa ndi zodzikongoletsera chifukwa cha kuuma kwawo, kusagwira ntchito kwa mankhwala komanso kuwonekera bwino. Ukadaulo wake woletsa kusokoneza zinthu umaphatikizapo:

• Mphete Yopumula: Zipewa za mabotolo zimapangidwa kuti zisweke akatsegulidwa koyamba, kusiya chizindikiro chooneka. Ogwiritsa ntchito amatha kuwona ngati chipewacho chasinthidwa poyang'ana ngati mphete yosweka ili bwino.
• Filimu yotseka yotenthetsera kutentha: Filimu yotenthedwa ndi kutentha imaphimbidwa pakamwa kapena pachivundikiro cha botolo, ndipo filimuyo iyenera kung'ambika kapena kuwonongedwa ikatsegulidwa, ndipo singathe kubwezedwanso. Chilankhulo chomwe chimagwiritsidwa ntchito kwambiri pofotokoza za mowa, zakumwa ndi mankhwala ena.
• Kujambula ndi Laser/Microtext Anti-counterfeiting: Chojambula cha laser cha logo ya kampani kapena microtext pamwamba pa galasi, chomwe chimakhala chovuta kuchipeza mutatsegula, choyenera zosowa zapamwamba zotsutsana ndi zinthu zabodza.
• Kukhazikika kwa mankhwala: galasi lokhalo silingagwe dzimbiri, silingagwe kutentha kwambiri, ndipo silingawonongeke mosavuta ndi mankhwala osungunulira, omwe angalepheretse kulowetsedwa zinthu zoopsa moyipa.

2. Ukadaulo woletsa kusokoneza mabotolo apulasitiki

Mabotolo apulasitiki ndi opepuka, otsika mtengo komanso osavuta kuumbika, ndipo amagwiritsidwa ntchito kwambiri m'mafakitale azakudya, mankhwala, komanso mankhwala a tsiku ndi tsiku. Ukadaulo wawo woletsa kusokoneza zinthu ndi monga:

• Mphete yoletsa kuba: kapangidwe ka mphete yosweka kamapangidwa pansi pa chivundikiro cha botolo, mphete yoletsa kuba imachotsedwa ikatsegulidwa koyamba, zomwe zimasonyeza ngati yatsegulidwa kapena ayi.
• Chipewa Chong'ambika Chotayika: Zivundikiro zina za mabotolo odzola kapena zodzoladzola ziyenera kung'ambika mzere wolumikizira ukatsegulidwa koyamba, ndipo sizingadulidwenso pamodzi.
• Zinthu zosinthika: pulasitiki yapadera imasokonekera kwamuyaya pambuyo pa kutentha kapena mphamvu kuti isatsekedwe kachiwiri.

Kuyerekeza kwa Magwiridwe Antchito

1. Chitetezo

Ziwiya zagalasi ndi zabwino kwambiri pankhani ya chitetezo. Sizingathe kulowedwa ndi zida monga singano ndipo sizingathe kulowedwa ndi zinthu zodetsa mwankhanza, zomwe zimapangitsa kuti zikhale zodalirika kwambiri m'malo ovuta omwe ali otsekedwa bwino. Komabe, galasi ndi lofooka mwachibadwa, ndipo likasweka, umphumphu wa chiwiyacho umawonongeka ndipo zomwe zili mkati mwake zimaonekera mosavuta, zomwe zingayambitse chiopsezo cha kusokonezedwa ndi zinthu zina. Mosiyana ndi zimenezi, ngakhale kuti ziwiya zapulasitiki sizimagwa kwambiri ndipo zimakhala zoyenera kunyamulidwa komanso kugwiritsidwa ntchito tsiku ndi tsiku, zinthuzo zimalowedwa mosavuta ndi singano kapena kudyedwa ndi mankhwala enaake, zomwe zimapangitsa kuti pakhale ngozi pazochitika zina.

2. Mphamvu yotsutsa zonyenga

Ubwino woletsa kuwononga zinthu zabodza wa galasi ndi wakuti zizindikiro zake zosweka zimaonekeratu, ndipo zikangosinthidwa, monga kutsegula kapena kuphulika, zimakhala zovuta kuzibwezeretsa, ndipo zimakhala ndi mphamvu yolimbana ndi zinthu zabodza. Ngakhale pulasitiki singawonetse mosavuta zizindikiro za kuwonongeka m'mawonekedwe ake, imatha kupeza njira zapamwamba zobisika komanso zamakono zotsutsana ndi zinthu zabodza kudzera mu kuyambitsa ukadaulo wamakono, womwe ndi woyenera kulongedza zinthu zapamwamba zomwe zimafuna chitetezo chobisika.

3. Mtengo ndi kuthekera kopanga

Kawirikawiri galasi ndi lokwera mtengo kwambiri popanga kuposa pulasitiki. Njira yake yopangira ndi yovuta ndipo ndalama zoyendera zimakhala zokwera, koma n'zosavuta kutseka kuzungulira kobiriwira chifukwa chobwezeretsanso. Koma ziwiya za pulasitiki zimakhala ndi phindu pakupanga zinthu zambiri chifukwa cha mitengo yotsika ya zinthu zopangira, kusinthasintha kwa kukonza ndi kulemera kopepuka. Komabe, mavuto owononga chilengedwe omwe amayambitsidwa ndi pulasitiki, makamaka nthawi imodzi, nthawi zambiri amakayikiridwa ndi nkhawa zachilengedwe.

4. Kuzindikira kwa ogula

Mabotolo agalasi nthawi zambiri amapereka chithunzithunzi chapamwamba, chotetezeka komanso chapamwamba, ndipo amagwiritsidwa ntchito kwambiri m'munda wa zakumwa zoledzeretsa zapamwamba, mankhwala kapena zodzoladzola. Komabe, chifukwa cha kulemera kwake komanso kufooka kwake zimalepheretsa kunyamulika ndi kugwiritsidwa ntchito kwake. Mosiyana ndi zimenezi, mabotolo apulasitiki amagwiritsidwa ntchito kwambiri m'zinthu zogwiritsidwa ntchito ndi anthu chifukwa cha kulemera kwawo kochepa, kulimba komanso mtengo wake wotsika, koma angapatse ogula ena chithunzithunzi chakuti ndi "awiri" kapena "osatetezeka mokwanira", makamaka m'zinthu zamtengo wapatali.

Kusanthula Kugwiritsa Ntchito Makampani

1. Makampani opanga mankhwala

Mu gawo la mankhwala, chitetezo ndi kukhazikika kwa zinthu zosungiramo zinthu ndizofunikira kwambiri. Zidebe zagalasi zimagwiritsidwa ntchito kwambiri pa katemera, jakisoni, ufa wothira ndi mankhwala ena omwe amafunikira kwambiri kuti asabereke komanso kuti mankhwala asalowe. Galasi si losavuta kuchita ndi zinthu zosungiramo zinthu ndipo limatha kusunga kukhazikika kwa mankhwala kwa nthawi yayitali, zomwe zimapangitsa kuti likhale chisankho choyamba cha zinthu zomwe zili ndi zofunikira kwambiri pachitetezo. Poyerekeza, zidebe zapulasitiki ndizoyenera kwambiri mankhwala a OTC, zakumwa zoledzeretsa, mapiritsi a mavitamini ndi zinthu zina zomwe zili ndi zofunikira zochepa pakulongedza. Ndi yopepuka, yosavuta kuumba, komanso yotsika mtengo, zomwe zimapangitsa kuti ikhale imodzi mwa zinthu zofunika kwambiri pakulongedza mankhwala m'masitolo.

2. Makampani ogulitsa zakudya ndi zakumwa

Mu makampani opanga zakudya ndi zakumwa, kusankha zidebe kumagwirizana kwambiri ndi malo omwe zinthuzo zili. Zidebe zagalasi nthawi zambiri zimagwiritsidwa ntchito popanga vinyo wapamwamba, jamu, chakudya cha ana, ndi zina zotero. Zogulitsazi zimayang'ana kwambiri chithunzi cha kampani komanso chitetezo cha chakudya, ndipo kusakhala bwino kwa galasi ndi mawonekedwe ake zimakhala zabwino kwambiri. Zidebe zapulasitiki, kumbali ina, zimagwiritsidwa ntchito kwambiri pazinthu za tsiku ndi tsiku za FMCG monga madzi amchere, zakumwa zoziziritsa kukhosi, zokometsera, ndi zina zotero. Kulemera kwawo kopepuka kumathandiza kunyamula ndi kufalikira kwa madzi ambiri, ndipo ndiye chisankho chachikulu pamsika. Kuphatikiza apo, mawonekedwe ofinyidwa a mabotolo apulasitiki ndi othandiza kwambiri pakuyika msuzi ndi zokometsera zina.

3. Makampani okongoletsa

Mu gawo la zodzoladzola, zinthu zomwe zili mu chidebecho sizimangokhudzana ndi momwe zimagwiritsidwira ntchito, komanso zimakhudza momwe ogula amaonera mtundu wa chinthucho. Zidebe zagalasi zimagwiritsidwa ntchito kwambiri pazinthu monga zonunkhira, ma seramu, mafuta osamalira khungu apamwamba, ndi zina zotero, zomwe sizimangoletsa mpweya ndi kuwala kwa ultraviolet kokha, komanso zimapangitsa kuti zikhale ngati zinthu zabwino komanso zokongola. Mosiyana ndi zimenezi, zidebe zapulasitiki ndizoyenera zinthu zazikulu monga ma shampu, ma shawa gels ndi mafuta odzola thupi. Zinthuzi zimafuna kusavuta kwambiri komanso kukana kugwa, ndipo pulasitiki ili ndi ubwino wachilengedwe pankhaniyi, komanso ndi yoyenera kwambiri mapangidwe osiyanasiyana a mabotolo monga ma pressure pump ndi ma flip caps.

Zochitika Zachitukuko Zamtsogolo

1. Kukwera kwa ukadaulo wanzeru wotsutsa kusokoneza

Pamene kufunikira kwa zinthu zotsutsana ndi zinthu zabodza komanso kutsata zinthu kukukwera, njira zodzitetezera ku zinthu zosayenera zikuwonjezeredwa pang'onopang'ono kapena kusinthidwa ndi ukadaulo wanzeru. Ma tag a rFID amalola kuwerenga kosakhudzana ndi kukhudzana ndi anthu komanso kutsatira njira zonse zopangira, zoyendera, ndi zogulitsa, pomwe ukadaulo wa blockchain ukutsimikizira kuti zambiri zokhudzana ndi kutsata sizingasokonezedwe kudzera mu ledger yogawidwa. Nambala yowonjezerekayi, ikayikidwa m'malembo a ziwiya kapena nyumba zotsekedwa, idzakulitsa kwambiri chitetezo ndi kudalirika kwa zinthu zamtengo wapatali, komanso kupatsa ogula unyolo wodalirika wotsimikizika.

2. Kuyang'ana kwambiri zinthu zatsopano zomwe siziwononga chilengedwe

Polimbana ndi kukhwimitsa malamulo okhudza chilengedwe padziko lonse lapansi komanso kuwonjezera chidziwitso cha ogula pankhani yoteteza chilengedwe, kukhazikika kwa zinthu zolongedza kwakhala njira yofunika kwambiri pakukula. Kumbali imodzi, mapulasitiki osinthika pang'onopang'ono akulowa m'malo mwa mapulasitiki akale a petrochemical, makamaka pazakudya, mankhwala a tsiku ndi tsiku ndi zochitika zina zomwe zimagwiritsidwa ntchito kamodzi kokha ndikugwiritsa ntchito kwambiri. Kumbali ina, kupepuka kwa zinthu zamagalasi kukupitanso patsogolo paukadaulo, kuchepetsa kulemera kwa mabotolo kudzera mu njira zabwino zopangira ndi kukonza, pamene akusunga mphamvu zawo ndi kubwezeretsanso, ndikuchepetsa ndalama zoyendera ndi zizindikiro za mpweya. Njirayi yopangira zinthu ziwiri idzasintha njira zosankhira zinthu.

3. Kufufuza njira zophatikizira zinthu zosiyanasiyana

Poyang'anizana ndi kusinthana kambiri kwa "chitetezo - mtengo - kuteteza chilengedwe - ogwiritsa ntchito", chinthu chimodzi sichingakwaniritse zosowa za onse. Zosowa zonse, ma CD ophatikizika akukhala yankho latsopano. Yankho losakanikirana la "galasi + pulasitiki" silimangowongolera magwiridwe antchito onse, komanso limatha kusinthidwa malinga ndi zochitika zinazake, ndi kusinthasintha kwakukulu kwa kugwiritsa ntchito.

Mapeto

Mabotolo agalasi ndi mabotolo apulasitiki ali ndi ubwino wawo, n'kovuta kungodziwa chomwe chili chabwino kapena choipa, chinsinsi chake chili pamlingo wosinthika womwe umawonekera pazochitika zosiyanasiyana zogwiritsira ntchito.

Chofunika kwambiri chili pa kuyenerera kwawo pazochitika zosiyanasiyana zogwiritsira ntchito. Pomaliza, palibe ubwino kapena kuipa kwenikweni, kokha koyenera kapena ayi. M'tsogolomu, ntchito ya galasi ndi pulasitiki idzakhala yambiri kuyambira pa ubale wa "kugawa ntchito", m'malo mwa "kulowa m'malo" mpikisano. Pulogalamu yabwino kwambiri, nthawi zambiri yochokera pazinthu zinazake ndi njira zamsika, kuti apange chisankho choyenera.